2025 January
The impact of zero-click searches on Hungarian SEO: Strategies to increase visibility
What is zero-click search? Zero-click search is a search result where the user gets all the information they need without having to click on any of the results. This information is provided directly to Google by
2024 November
Black Friday 2024 - A celebration of consumption or the dark side of the economy?
Today, Black Friday is not just a calendar date or a weekend, but a global phenomenon that is both an economic engine and a social reflection. The tradition that started in the United States has now conquered the world and everything
2024 October
The effect of zero-click searches on organic traffic
"Zero-click search" is one of the most interesting SEO trends today. This is the type of search when the user receives an answer to his question on the results page, without clicking on any link. For example, if someone enters a simple
2024 Aug
Summer Marketing Trends 2024: How to reach Generation Z
Generation AZ, also known as the generation of "digital natives", is a particularly important target group in modern marketing strategies. Their aim is to understand the characteristics and preferences of this generation and to demonstrate why it is extremely important for them to be properly
2024 June
The World After Privacy and Cookies
How to Create PPC Campaigns in Compliance with Data Protection Regulations? Objective Our objective in this article is to show how to plan and execute effective PPC campaigns in the face of stricter data protection regulations. Data protection plays an increasingly important role
2024 May
2024 SEO Trends in Hungary
Search engine optimization (SEO) never stands still, it is constantly changing as Google and other major search engines constantly refine their algorithms to provide users with the most relevant results possible. This dynamic can also be felt in Hungary, where the
