Your next customer might not even be human – here's how to prepare for AI purchasing agents
A UK retailer saw its share of sales generated by AI agents grow from 0.3% to 2.5% in a year – an almost eight-fold increase. Shopify reported that the volume of purchases made with AI agents jumped 18-fold in the first quarter of 2026. This is not a far-fetched vision: some of your customers aren’t necessarily human anymore. If you run an online store, this…